First thing I saw when they announced was people going to boycott them over $20 . If used as a whole the free 2 day and in some cases 1 day shipping pay for it quickly . My cat supplies orders take care of it with a few orders . Now that Walmart is offering free 2 day and instore pickup though they need to offer free 1 day on more items .
I will say them announcing a profit then a price increase was poor timing .
I also feel the price change should not go into effect to Dec 31st ,but it is what it is .